Musings
of Making Money in Multimedia
by Ted Bailey, CEO of the Imagination Factory
This is the second of two related articles. The
first installment can be found here
y
previous article discussed the paradigm shift promised by multimedia.
It built a framework for making money in multimedia development.
We continue the discussion focusing on CD-ROM, although the concepts
work for all new media design. Multimedia titles/projects tend to
first fall into two primary categories which can be further broken
down.

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